Sam’s Baits are thrilled with the final result of our NEW website!
We approached Visualise – a Norwich-based web design company – to create a fully responsive website for our business. We felt that our original website was too boring and uninspiring for our customers. Also, it was too basic for our needs, and we wanted to further promote our bait products. The Visualise team took note and began work immediately!
First, they created the homepage for our website.
It’s so important to Sam’s Baits that our products are pushed front and centre to our customers. Therefore, Visualise introduced a revolving slider to the homepage which highlighted some of our most popular products. They also created a “featured products” banner, which is updated regularly with our latest stock. Browsing our products has never been so easy!
The homepage also features a checkerboard design, with each square promoting a different page on the website. For example, a link for the stock list, latest blogs and our full product list. Some squares rotate when the mouse hovers over it, creating an exciting user experience for our customers!

Visualise also introduced some new pages to the Sam’s Baits website.
For example, they introduced a page where you can locate your nearest stockist by county. Our customers simply need to click the corresponding letter to their county, and the system will update the page for that letter. This makes searching for stockists so much easier for our customers.
Customers can also send in pictures of their catches using our baits which will then be uploaded into our new “gallery” page. It’s a great way for us to build relationships with our customers, as well as showing how good our products really are!
You may have noticed the eye-catching fish and squid animation throughout the website.
Visualise wanted to make Sam’s Baits as fun and memorable as possible. Therefore, they decided to add an awesome animation to the website’s background. As you navigate the site, fish will swim across the page and two pink squids bob up and down in the water. This adds an element of fun to the website and definitely makes the experience more memorable. Customers will be more likely to return to Sam’s Baits when they remember how amazing it was!
Why not check out our amazing new website for yourself?
The Visualise team worked really hard on the website and we are really pleased with the final outcome. From the animation to the easy-to-navigate design, we think it’s so much better than our original site. Let us know what you think! Contact us on Twitter (@Sams_Baits) with your thoughts.


